Free AI Prompt Library
15 copy-paste prompts for LinkedIn, Twitter/X, Instagram, and Facebook — ready to use in Claude or ChatGPT
[BRACKETED]
parts with your own details. Start with the Brand Voice Setup prompt in
Section 1 before using any others.
Contents
🎙️ Section 1: Brand Voice Setup
Do this first — train AI to sound like you before generating any posts
Prompt 1 — Brand Voice System Prompt
Paste this at the start of every Claude or ChatGPT session. Save it as a text file so you can paste it in seconds.
You are a social media content writer for [YOUR NAME / BRAND]. Audience: [e.g. "B2B SaaS founders, not developers"] Tone: [e.g. "direct, practical, occasional dry humor, no corporate speak"] Phrases I never use: [e.g. "leverage, synergy, game-changer, dive into, in today's fast-paced world"] Here are 3 examples of my best posts: Example 1: [paste a post you're proud of] Example 2: [paste another] Example 3: [paste another] Always write in my voice. Never say "great question". Never start a post with "In today's..." or "Are you tired of...". Be specific, not vague.
brand-voice.txt on
your desktop. Paste it at the top of every new Claude session before
generating posts.
💼 Section 2: LinkedIn Prompts
Best posting time: 8–10 AM weekdays · Automation risk: LOW
Prompt 2 — LinkedIn Insight Post
Best for sharing a lesson, data point, or opinion. This format drives saves and comments.
Write a LinkedIn post about [TOPIC] for [AUDIENCE]. Rules: - Bold hook in the first line (no question openers) - Share one specific insight, mistake, or data point - 120–180 words total - Max 2 hashtags at the very end - End with a single question to prompt replies - Tone: direct and practical, no emojis, no corporate speak Topic: [YOUR TOPIC] Audience: [YOUR AUDIENCE]
Prompt 3 — LinkedIn List Post
High-save format. Numbered lists with a strong hook stop the scroll.
Write a LinkedIn post titled "[X] things I wish I knew about [TOPIC]" for [AUDIENCE]. Rules: - Strong hook on line 1 — make it bold - 4–6 numbered points, each 1–2 sentences - Each point should be specific and actionable, not vague - Close with a brief reflection and a question - 150–220 words total - No more than 3 hashtags Topic: [YOUR TOPIC] Audience: [YOUR AUDIENCE]
Prompt 4 — LinkedIn Story / Case Study
Personal stories outperform all other LinkedIn formats for reach and trust-building.
Write a LinkedIn story post about [SITUATION OR RESULT]. Structure: Line 1: Hook — the surprising outcome or mistake (bold) Lines 2–4: Setup — what I was trying to do Lines 5–7: The problem or turning point Lines 8–10: What I did differently / what I learned Final lines: Result (specific numbers if possible) + 1 question Tone: honest and direct. No inspirational clichés. Length: 150–200 words. Situation: [YOUR STORY — give the real details, AI will structure it]
𝕏 Section 3: Twitter / X Prompts
Best posting time: 12–1 PM weekdays · Automation risk: LOW
Prompt 5 — Tweet Batch (5 variations)
Generates 5 different angles on one topic. Pick the best 2–3 and schedule them across the week.
Write 5 tweet variations on [TOPIC]. Rules: - Max 260 characters each - Punchy and opinionated — no "Here are 5 ways to..." - One concrete insight per tweet, no filler - No hashtags (they hurt organic reach on X) Vary the format across the 5: 1. Bold contrarian claim 2. Specific stat or number 3. Counterintuitive take 4. Short personal observation 5. Question that makes people think Output only the tweets, numbered 1–5. Topic: [YOUR TOPIC]
Prompt 6 — Twitter Thread (7–10 tweets)
Threads drive follows and saves. Works well for how-to content and opinion pieces.
Write a Twitter/X thread (7–10 tweets) on [TOPIC] for [AUDIENCE]. Structure: Tweet 1: Hook — one bold claim or surprising fact Tweets 2–8: One point per tweet. Short. Specific. No fluff. Tweet 9: Summary — the single most important takeaway Tweet 10: CTA (follow, retweet, or question) Rules: - Max 260 chars per tweet - Number each tweet (1/10, 2/10, etc.) - No hashtags - Don't start any tweet with "So," or "Also," Topic: [YOUR TOPIC] Audience: [YOUR AUDIENCE]
Prompt 7 — Quick Take / Hot Opinion
Single tweet, high-engagement. Works for trending topics and industry commentary.
Write a single tweet sharing a strong opinion about [TOPIC].
Rules:
- Max 240 characters
- Must be a real opinion, not a neutral observation
- Avoid hedging ("some might say", "it could be argued")
- No hashtags
- Can be slightly controversial — goal is engagement
Give me 3 versions:
1. Assertive
2. Analytical
3. Dry humor
Topic: [YOUR TOPIC / NEWS / TREND]
📸 Section 4: Instagram Prompts
Best posting time: 6–9 PM local · Automation risk: MEDIUM
Prompt 8 — Instagram Caption (Single Image)
Only the first 1–2 lines show before "more." Make them earn the tap.
Write an Instagram caption for a post about [TOPIC / VISUAL DESCRIPTION]. Rules: - Hook in the first 1–2 lines (visible before "more") - 100–150 words total - Warm and relatable tone - Max 2 emojis, used tastefully - End with a save-worthy tip OR a question that invites comments - 3–5 hashtags at the end: 1 broad, 2 mid-range, 2 niche Image description: [WHAT THE IMAGE SHOWS] Audience: [YOUR FOLLOWERS]
Prompt 9 — Instagram Carousel (5–7 slides)
Carousels are Instagram's highest-save format. Each slide should earn the swipe.
Write copy for a 6-slide Instagram carousel on [TOPIC] for [AUDIENCE].
Format for each slide:
Slide 1: Hook headline (5–7 words, makes them swipe right)
Slides 2–5: One point per slide — short headline + 1-sentence explanation
Slide 6: Summary + CTA ("Save this" or "Share with someone who...")
Rules:
- Max 15 words per slide headline
- Keep explanations to 1–2 short sentences
- Build toward a clear conclusion
Also write a caption (80–100 words + 4–5 hashtags).
Topic: [YOUR TOPIC]
Audience: [YOUR AUDIENCE]
Prompt 10 — Instagram Reel Script (30–60 sec)
Works with voiceover (ElevenLabs) or on-camera delivery.
Write a Reel script on [TOPIC] for [AUDIENCE].
Structure:
0–3 sec: Hook — one sentence that stops the scroll
4–15 sec: The problem or question
16–45 sec: The answer (3 short points, one sentence each)
46–60 sec: Payoff + CTA ("Follow for more" or "Comment [WORD]")
Rules:
- Write for speech, not reading — short sentences, natural rhythm
- Avoid jargon
- Script should read aloud in 45–60 seconds
- Suggest 1 on-screen text overlay for the hook
Topic: [YOUR TOPIC]
Audience: [YOUR AUDIENCE]
👥 Section 5: Facebook Prompts
Best posting time: 1–3 PM weekdays · Automation risk: LOW
Prompt 11 — Facebook Local Business Post
Community-first posts get shared far more than promotional ones.
Write a Facebook post for a [TYPE OF LOCAL BUSINESS] about [TOPIC].
Rules:
- Conversational, community-focused tone
- 80–120 words
- Include a local angle or reference where natural
- End with an offer, event announcement, or question
that gets people to comment or tag a friend
- No hashtags (they don't improve Facebook organic reach)
- Max 1 emoji
Business type: [e.g. "family bakery", "yoga studio", "auto repair shop"]
Topic: [e.g. "weekend special", "new service", "community event"]
Prompt 12 — Facebook Engagement Post
Designed to generate comments. Facebook's algorithm heavily rewards comment activity.
Write a Facebook post on [TOPIC] designed to generate comments.
Rules:
- Open with a relatable statement or question
- Share a short personal observation (2–3 sentences)
- End with a specific, easy-to-answer question
(not "what do you think?" — make it concrete)
- 60–100 words total
- Friendly tone, like talking to friends
- No hashtags
Topic: [YOUR TOPIC]
Industry / niche: [YOUR NICHE]
♻️ Section 6: Cross-Platform Repurposing
Turn one piece of content into posts for every platform
Prompt 13 — Blog Post to 4-Platform Pack
Paste your blog post and get ready-to-publish content for all 4 platforms at once.
I'm going to paste a blog post below. Turn it into social media
content for 4 platforms. Format each for its native style.
Deliver:
1. LinkedIn post (150–180 words, professional insight format)
2. Twitter/X thread (5–7 tweets, max 260 chars each, numbered)
3. Instagram caption (100 words + 4 hashtags + Reel hook idea)
4. Facebook post (80–100 words, community tone, 1 question at end)
Rules:
- Each version should feel native to the platform, not copy-pasted
- LinkedIn: insight-forward. Twitter: punchy.
Instagram: warm. Facebook: conversational.
- Preserve the core message across all four.
Blog post:
[PASTE YOUR BLOG POST OR ARTICLE HERE]
Prompt 14 — Monthly Content Batch Generator
Generate a full month of posts around one theme. Review once, schedule for 30 days.
Generate a 4-week social media content plan for [PLATFORM] on the theme of [THEME]. Deliver 12 post ideas (3 per week) with: - Post format (insight, story, list, question, behind-the-scenes) - Hook / opening line for each - Brief note on the angle each post takes Then write out the full text of the top 4 posts (1 per week). Platform: [LinkedIn / Instagram / Twitter/X / Facebook] Monthly theme: [e.g. "AI tools for consultants", "client results"] Audience: [YOUR AUDIENCE] Brand voice: [brief description OR paste your brand voice prompt]
🎯 Section 7: Monthly Review Prompt + Checklist
Use once a month — finds what's working and improves your prompts automatically
Prompt 15 — Monthly Performance Review
Paste your top and worst-performing posts. Claude identifies patterns and rewrites your prompts.
Here are my top 5 performing posts from this month: Post 1: [paste post + engagement stats] Post 2: [paste post + engagement stats] Post 3: [paste post + engagement stats] Post 4: [paste post + engagement stats] Post 5: [paste post + engagement stats] And my 3 lowest-performing posts: [paste posts + stats] Analyze: 1. What patterns appear in the high-performing posts? 2. What's different about the underperforming ones? 3. Give me 5 specific prompt improvements based on this data. 4. Write 3 new posts applying those improvements.
Monthly Maintenance Checklist
| Task | What to look for |
|---|---|
| ☐ Review top 5 posts | What format, topic, or hook worked best? |
| ☐ Update brand voice prompt | Add standout lines from your best posts |
| ☐ Check platform format rules | Character limits and API rules update often |
| ☐ Review scheduling times | Adjust based on when your audience actually engages |
| ☐ Audit engagement | AI posts, humans reply — are you replying to comments? |
| ☐ Refresh hashtag sets | Niche hashtags shift — update Instagram sets quarterly |
| ☐ Check automation tool updates | Buffer, OttoKit, n8n release features monthly |